Our goal is in our name: mobility orchestration /MOB · ORK/

Our mission is to help organizations take an integrative view to understand the emerging mobility ecosystem, to find their place within it, and to identify opportunities available to them.


Miguel Payán, Founder & Senior Advisor

Miguel Payan - MOBORK

Based in Washington, DC, Miguel Payán brings vast knowledge and experience with different mobility ecosystem stakeholders - from regulators, to OEMs, to network providers, to startups - in order to integrate IoT, connectivity, and emerging B2B and B2C business models to produce exceptional customer experiences and business impact across different environments.

Formerly the Global Head of Strategy, Ford Mobility at Ford Motor Company, Miguel oversaw the development of the strategies and matching investments to deploy new business models across Ford’s connected and autonomous vehicles, to implement in vehicle services subscription models and to monetize data.

Previously, Miguel was the Global Vice President of Strategic Marketing at Honeywell Automation and Control Solutions leading the growth strategies for a portfolio of businesses in the connected building, connected home, and IoT sensor arenas. 

As the Chief Global Strategist while at Samsung GSG, he focused on growing Samsung’s play in semiconductors for IoT and led the thinking on go-to-market roadmaps for connected home and mobile experiences.

After graduating from his MBA at the University of Michigan, Miguel ‘cut his teeth’ at McKinsey & Company where he spent eight years working across many industries and geographies. He started his career at Accenture after obtaining his undergraduate computer engineering degree at the University of Illinois. Miguel is a former U.S. Marine and served as an enlisted machine-gunner.